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Presented at the UBA Trend Day in Brussels on 26th September 2006.

Earth illustration

How to shop trends and illustrated with examples in the field of health and wellness.
Getting the big picture: how to enrich insights by capturing trends? By Corinne Rosinski
 

Enlightening the way to shop trends around the world

This presentation gives a framework for Trends: how to best integrate “Trends” in order to drive growth for your business? How to identify potential platforms for the future? This is illustrated with examples in the field of Health & Wellness. Drivers of this mega trend are analysed and 7 growth platforms are presented and richly illustrated with examples from all over the world:

  • Body Beautiful
  • Pro-active Self Management
  • Nutritional Integrity
  • Fast Good
  • Exploring New Senses
  • Self connecting
  • Relationship connecting

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