JPCR Your Coach for Innovation

You will find in this section a selection of the papers and presentations developed by our company.

December 2007 :
Etudes de marché 2.0
Magazine Trends-Tendances 20/12/2007.
October 2007 :
Empower the participative trend and web 2.0 for even more inspiring marketing and consumer insights
This presentation enlights the "Generation P" trend: from consumption society to participative society. By Corinne Rosinski.
September 2007 :
JPCR privilégie la recherche évolutive et participative
Magazine StoreCheck 09/07
May 2007:
Les bureaux d'études confrontés à de nouveaux défis.
Magazine PUB 3/05/2007
September 2006:
Enlightening the way to shop trends around the world.
Getting the big picture: how to enrich insights by capturing trends? By Corinne Rosinski.
May 2006:
Consumer Insights, Source of Innovation.
This presentation shows the importance of Consumer Insights for Innovation. By Corinne Rosinski.
March 2005:
Creativity in Research: the Magic Kingdom !
Develop your creative potential to maximize your impact in the organization. By Corinne Rosinski.
September 2004:
Market research: a new generation on the go.
Personal experience in transforming the role of the market research department from "data provider" to "leadership for growth". By Corinne Rosinski.

Publications You will find in this section a selection of the papers and presentations developed by our company. December 2007 : Etudes de marché 2.0 Magazine Trends-Tendances 20/12/2007. October 2007 : Empower the participative trend and web 2.0 for even more inspiring marketing and consumer insights This presentation enlights the "Generation P" trend: from consumption society to participative society. By Corinne Rosinski. September 2007 : JPCR privilégie la recherche évolutive et participative Magazine StoreCheck 09/07 May 2007: Les bureaux d'études confrontés à de nouveaux défis. Magazine PUB 3/05/2007 September 2006: Enlightening the way to shop trends around the world. Getting the big picture: how to enrich insights by capturing trends? By Corinne Rosinski. May 2006: Consumer Insights, Source of Innovation. This presentation shows the importance of Consumer Insights for Innovation. By Corinne Rosinski. March 2005: Creativity in Research: the Magic Kingdom ! Develop your creative potential to maximize your impact in the organization. By Corinne Rosinski. September 2004: Market research: a new generation on the go. Personal experience in transforming the role of the market research department from "data provider" to "leadership for growth". By Corinne Rosinski.